CASE STUDY
Asian Family Services
Asian Family Services Community Marketing
KEY RESULTS
Long-term multi-platform activity
WeChat · Xiaohongshu · WeChat Channels
Client-reported increase in Chinese-language calls
THE CHALLENGE
Asian Family Services needed consistent access to Chinese-speaking communities and a long-term channel mix that could support awareness and service enquiries.
WHAT WE DID
Go Global has supported ongoing advertising and community marketing across WeChat, Xiaohongshu and WeChat Channels.
THE RESULT
Asian Family Services reported an increase in calls from Chinese-speaking audiences following campaign activity.
CAMPAIGN MOMENTS